"Carr's is the name of foodstuff and agricultural brands historically derived from founder Jonathan Dodgson Carr, but now owned and marketed by more than one separate company.
In 1831, Carr formed a small bakery and biscuit factory in the English city of Carlisle; he received a royal warrant in 1841. Within fifteen years of being founded, it was the largest baking business in Britain. His business was both a mill and a bakery, an early example of vertical integration, and he produced bread by night and biscuits by day. The biscuits were loosely based on dry biscuits used on long voyages by sailors. They could be kept crisp and fresh in tins, and despite their fragility could easily be transported to other parts of the country by canal and railway."
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